The Look
Jennie's 2026 single is all about that effortless cool - and so is her merch styling. In the music video, she pairs an oversized blackpink merch store hoodie collection](/product/blackpink-jump-design-hoodie-blackpink-jump-design-hoodie)-blackpink-im-certified-blink-hoodie) with a single statement piece: the BLACKPINK Classic apparel collection hard enamel pin, clipped right on the collar. That pin is the anchor of her look: small, metallic, and bold enough to catch the light. She keeps the rest minimal - loose denim, clean sneakers, a simple crossbody bags & totes collection. It's not about wearing the logo head-to-toe; it's about letting one detail do the talking.
That's the genius of Jennie's approach. She treats merch like accessories, not costumes. The pin she wears is exactly the same one from BLACKPINK Classic T-Shirt - the hard enamel design with the signature logo. It's subtle, but any BLINK knows exactly what it means.



